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Analysts close not from that Sony fit in 2007 the new PlayStation 3-console on the market will bring. Firstly a derision good buy PS2 must mar the launch of Microsofts Xbox 360.

This scenario is resembles less unlikely then the first view, maintain analysts of the American purse business Wedbush Morgan Securities in a remarkable report.

Sony has slid totnogtoe no concrete launches date to for. source is known that Sony the new console first will launch on the Japanese home market, somewhere in the spring of 2006.

End 2006 must follow the American launch, just on time for the important end years period. European fans ought to wait yet longer, whatever the case was by the launch of the portable PSP-console. But according to Wedbush, Sony would be able to postpone once in a while intentional the American launch (and indirect also the European) of the PS3, but under welbepaalde conditions.

Everything begins with the launch of the new Xbox 360-gameconsole of Microsoft. As Microsoft the sale price of the existing Xbox want to fall until 99 dollars, then will Sony also the price of the existing PS2 must decrease until 99 dollars.

This strategy is for Sony round three reasons interesting. For the time being a derision good buy PlayStation would disturb 2 guaranteed the launch of the Xbox 360. The enormous price difference with the Xbox 360 (according to some onofficial sources 499 dollars) would lead doubting consumers again to the Sony-camp.

Only also from economic viewpoint is a bottom price PS2 in the advantage of Sony. Despite a price ticket of 99 dollars, Sony would make obliged is yet always profit on the PlayStation 2, through which Sony almost the question to that so long possible to stretch. Microsoft on the other hand, will only loss make - as source on the cheap, old Xbox as on the neat launched Xbox 360.

It is after all a current practice that manufacturers in the beginning of the sale cycle the consoles forced with loss sell. Just later, than the market share sufficient large is and more cheaply becomes the production, can be made there possible profit. But that is never been for the Xbox the case.

Moreover a later launch Sony gives to build more breath space sufficient supplies of the PS3 on, so that it satisfy can at the same time at the massive question. In December last year failed to have Sony sufficient consoles in stock, what a negative impact had on the end years volume of trade and the reputation of the business. Sony will costs costs must avoid what a repetition of this scenario, write the analysts of Wedbush Morgan in their report.